Voice of the Customer

Course Number: 12-6-RS
Recommended Duration: 1 Day

Intended Audience: All Employees

Course Overview

Everyone says that they want the voice of the customer to be reflected in their product requirements and product designs, yet often they have no methodology for capturing and analyzing this information. It is not enough to just repeat a few anecdotes, a systematic approach should be used to both understand what the customer wants and to translate that into design requirements. This course reviews several techniques for doing both of those.

Objectives/Topics

As a result of taking this course, you will learn to:

• n/a

Prerequisites: None

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